Updated 01/04/2010 12:19 PM
'Atrium' Widens Access To The Arts
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A new public space at Lincoln Center will begin offering discounted tickets this week as part of a plan to expand the art institution's reach. NY1's John Schiumo filed the following report.There's a new space at Lincoln Center that doubles as a gateway for the arts. Starting January 7th, the new David Rubenstein Atrium on Broadway and 66th will offer day-of discount tickets for most of Lincoln Center's performances -- from the New York City Ballet to the Metropolitan Opera.
"The model at TKTS for Broadway is exactly what we have in mind for Lincoln Center and for culture here at Lincoln Center. Certainly, the economic environment that we live in now, this will play right into that and help people come to Lincoln Center," said David Rubenstein Atrium Director Tom Dunn.
The David Rubenstein Atrium opened in mid-December, with the aim of giving New Yorkers and tourists an arts oasis where they can find out about upcoming performances, or just grab a quick bite before a show.
"I think that it's a nice amenity for people to get out of the cold and it's great that you can sit and you're not hassled and you can get a bite to eat," said David Rubenstein Atrium patron Jason Nu.
"Definitely one of the intimidating parts about coming to New York is the cost of being able to engage in the culture," said David Rubenstein Atrium patron Lisa Merlino. "So the thought that we could actually be able to visit and approach some of those things that would otherwise be unapproachable is really exciting with the discount tickets so we're thrilled."
Award winning architects Billie Tsien and Tod Williams designed the atrium with a 21-foot-high vertical garden and a floor-to-ceiling fountain.
"We wanted to have a place that would be for people coming from around the world but also people coming from around the block, and so from the beginning we thought of it as a very serene place and a kind of indoor garden for the city," Tsien said.
On top of discount tickets, the David Rubenstein Atrium will offer free performances on Thursdays at 8:30, showcasing Lincoln Center's array of arts, from classical orchestras to jazz quartets.
"The mission of this place and the mission of Lincoln Center as a whole is to make arts accessible to the widest possible audiences," Dunn said. "What we're doing here at the atrium plays directly into that. So discounted tickets, free Wi-Fi, a great place to come hang around. What's unique and special about the atrium is that you don't need a ticket to come here. It's free, open seven days a week, 365 days a year. And it's a great place for tourists and neighbors to learn about and experience the arts."
For the first 20 days, discount tickets will be $20. For more information, visit www.lincolncenter.org or call (212) 721-6500.